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eBook

Powerful Persuasion

eBook|Aug 2005
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$23.72

When it comes to communicating the gospel through new media and technologies, churches are often faced with one of two bad options. Either they can reject these new vehicles for sharing the faith as ?not the way we've always done...


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When it comes to communicating the gospel through new media and technologies, churches are often faced with one of two bad options. Either they can reject these new vehicles for sharing the faith as ?not the way we've always done it?; or they can uncritically embrace them, failing to see that when not understood properly these media can obscure the gospel message just as much as they can communicate it. If they are going to reach the generations formed by electronic culture, churches must engage in a new evangelism, one that makes use of new technologies and cultural expressions. Sample explains how the electronic generations receive and process the information communicated by new media, and how the ways in which our consumerist culture makes use of those media are not good models for how the church can employ them to spread the message of Jesus Christ.





-Publisher

PRODUCT DETAIL
  • Catalogue Code 372847
  • Product Code 9781426748813
  • ISBN 1426748817
  • EAN 9781426748813
  • Department Academic
  • Category Church
  • Sub-Category Church Life/issues
  • Publisher Abingdon Press
  • Publication Date Aug 2005
  • DRM Adobe
  • Printable No
  • Size 1.11 MB (EPUB)

Tex Sample

Tex Sample is Robert B. and Kathleen Rogers Professor Emeritus of Church and Society at St. Paul School of Theology in Kansas City, Missouri. He is the author of "Ministry in an Oral Culture: Living with Will Rogers, Uncle Remus, and Minnie Pearl" (WJK).

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