Surprising Insights From the Unchurched and Proven Ways to Reach Them
A first-of-its-kind comprehensive study of the formerly unchurched explodes some common myths as to what it takes to reach people and provides insight into how the Christian church can develop effective approaches to reach the growing number of unchurched in...
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A first-of-its-kind comprehensive study of the formerly unchurched explodes some common myths as to what it takes to reach people and provides insight into how the Christian church can develop effective approaches to reach the growing number of unchurched in North America.
We've read all the hot books on evangelism, we've attended scores of seminars-and still we're not reaching the unchurched. Eighty to ninety percent of churchless Americans will never darken our culturally relevant, seeker-sensitive doors. What are we missing?Maybe we've been asking the wrong people. Instead of consulting the unchurched masses, it's time we heard what the small but important minority who have recently begun attending a church have to say. What made the difference for them? What critical factors helped spark their faith in Jesus and drew them into the community of believers?Thom S. Rainer, dean of the Billy Graham School of Missions, Evangelism and Church Growth, shares the results and conclusions of his school's groundbreaking survey of the formerly unchurched. At last, here are proven insights into what evangelistically effective churches are doing right. Flying in the face of much contemporary wisdom, the answers will surprise you.This is truly one of the most valuable resources you can own as a church leader. Filled with charts, graphs, and other visual aids, plus an abundance of true-life accounts, this book explodes common myths about the unchurched. You'll discoverWhy pastors and doctrinal preaching are criticalThe enormous influence of family and relationships Which things matter more than we'd thought, and which matter lessWhat causes visitors to returnThe traits of unchurched-reaching leadersHow to preach effectively to the unchurchedHow to become a church for the unchurchedAnd much, much moreThis eye-opening compendium of information includes reproducible appendices that can help you fine-tune or even restructure your church. From one of the nations foremost authorities on evangelism and church growth, here are insights and tools that will change the way you think of and deal with--and win--unchurched men and women who long to connect with God.Photocopyable material includesUnchurched-Reaching Readiness InventoryChurch Health Survey
Thom S. Rainer (Ph.D., Southern Baptist Theological Seminary) is president and CEO of LifeWay Christian Resources in Nashville, Tennessee. He was founding dean of the Billy Graham School of Missions, Evangelism and Church Growth at the Southern Baptist Theological Seminary. His many books include Surprising Insights from the Unchurched,;The Unexpected Journey; Simple Church and Breakout Churches