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Introducing Semiotics

Paul CobleyJansz Litza (Illust)

Introducing Semiotics

Paul CobleyJansz Litza (Illust)

$19.99

Paperback
For anybody who wishes to know why signs are crucial to human existence and how we can begin to study systems of signification, this book is the place to start.

- Publisher This book traces the development of sign study from its classical precursors and brings the reader up to date with contemporary post-structuralist theories. It identifies the key semioticians and explains the concepts behind their work.

- Publisher

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About "Introducing Semiotics"

For anybody who wishes to know why signs are crucial to human existence and how we can begin to study systems of signification, this book is the place to start.
- Publisher

This book traces the development of sign study from its classical precursors and brings the reader up to date with contemporary post-structuralist theories. It identifies the key semioticians and explains the concepts behind their work.
- Publisher

Meet the Authors

Paul Cobley

Paul Cobley is the author of the book Introducing Semantics, a teaching guide which outlines the development of sign study. He is also the editor of The Communication Theory Reader and teaches basic communitive studies, communication theory, and popular genre classes at London Guildhall University in the Sir John Cass Department of Art. Cobley, along with fellow teacher Adam Briggs, wrote the paper "Relevance and Intertextuality in Young People's Reception of Communication." In the paper, Cobley and Briggs dissect the relationship between advertising and social communication.

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Product Details

Product Details
  • Catalogue Code 150248
  • Product Code 1840460733
  • EAN 9781840460735
  • Pages 176
  • Department Academic
  • Category Language
  • Sub-Category General
  • Publisher Allen & Unwin Australia
  • Publication Date Jul 1999
  • Dimensions 210 x 143 x 16 mm
  • Weight 0.244kg

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